{"id":2171,"date":"2021-11-24T09:16:33","date_gmt":"2021-11-24T08:16:33","guid":{"rendered":"https:\/\/www.eplus.rs\/?p=2171"},"modified":"2022-01-18T21:50:43","modified_gmt":"2022-01-18T20:50:43","slug":"nastup-na-regionalnim-trzistima","status":"publish","type":"post","link":"https:\/\/www.eplus.rs\/en\/nastup-na-regionalnim-trzistima\/","title":{"rendered":"Nastup na konferenciji Macedonia 2025."},"content":{"rendered":"<p class=\"wp-block-paragraph\">Direktor na\u0161e agencije, Stefan Ivanovi\u0107 &nbsp;je bio je u\u010desnik i govornik na me\u0111unarodnoj konferenciji <em><a href=\"https:\/\/www.macedonia2025.com\/summit-2021\/\" target=\"_blank\" rel=\"noreferrer noopener\">Macedonia2025<\/a><\/em>, koja je najzna\u010dajniji poslovni skup u ovoj zemlji. Konferencija je posve\u0107ena oblikovanju budu\u0107nosti i davanju usmerenja za razvoj Severne Makedonije.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ovogodi\u0161nji skup <em><a href=\"https:\/\/www.macedonia2025.com\/summit-2021\/\" target=\"_blank\" rel=\"noreferrer noopener\">Macedonia 2025<\/a><\/em> otvorio je Predsednik Republike Severne Makedonije Stevo Pendarovski, a govornici su bili \u010dlanovi Vlade, najzna\u010dajniji privrednici i eksperti iz celog sveta, koji su prenosili svoja iskustva u\u010desnicima skupa. Ove godine, zbog pandemije Covid-19, Samit je organizovan kao jednodnevni hibridni doga\u0111aj.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit02.png\" alt=\"\" class=\"wp-image-2173\" srcset=\"https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit02.png 800w, https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit02-600x450.png 600w, https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit02-768x576.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.linkedin.com\/in\/stefan-ivanovic-20164518\/\" target=\"_blank\" rel=\"noreferrer noopener\">Stefan Ivanovi\u0107<\/a>, direktor <em><a href=\"https:\/\/www.eplus.rs\/en\/\">ePlus Marketing Centra<\/a><\/em> iz Beograda je govorio u delu diskusije <em>Highlighting Regional Success Stories<\/em> i izneo je svoja inspirativna iskustva iz poslovanja u CEE regionu, koji obuhvata ex-Yu prostor, kao i Gr\u010dku, Bugarsku i Rumuniju. Tokom korporativne karijere u velikim me\u0111unarodnim kompanijama, Ivanovi\u0107&nbsp;je, osim u Srbiji, \u017eiveo i radio u vode\u0107im internacionalnim kompanijama u Skoplju, Sofiji i Bukure\u0161tu i spada u poznavaoce &nbsp;regionalnih i me\u0111unarodnih prilika posebno u oblasti marketinga i prodaje.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit01.png\" alt=\"\" class=\"wp-image-2176\" srcset=\"https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit01.png 800w, https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit01-600x450.png 600w, https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit01-768x576.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201eDa biste uspeli u svom regionalnom poduhvatu, morate da krenete, da poku\u0161ate. Ne uzimajte zdravo za gotovo mi\u0161ljenja onih koji nisu ni probali. Ako imate dobar proizvod ili uslugu, prvi korak je da otvorite vrata. Nisu svi proizvodi digitalni i ne mogu svi proizvodi da nastupaju globalno, kao na primer mobilne aplikacije. Za kompanije koje prodaju fizi\u010dke proizvode, neophodan je fokus na odre\u0111ena tr\u017ei\u0161ta, zbog logisti\u010dkih i administrativnih zahteva. Zbog toga, osnovni preduslov za uspeh jeste odli\u010dno poznavanje tr\u017ei\u0161ta, odnosno upoznavanje i uspostavljanje empatijskog odnosa sa lokalnim potro\u0161a\u010dem; kao i kreiranje i vo\u0111enje motivisanog tima na lokalnom tr\u017ei\u0161tu.<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit04.png\" alt=\"\" class=\"wp-image-2175\" srcset=\"https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit04.png 800w, https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit04-600x450.png 600w, https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit04-768x576.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><br><em>Izazovi na koje se nailazi u me\u0111unarodnom poslovanju jesu brojni, ali su i uspesi koji se posti\u017eu zna\u010dajni. U komunikacionom smislu ima\u0107ete sli\u010dne probleme kao i na doma\u0107em tr\u017ei\u0161tu: re\u0161avanje <a href=\"https:\/\/www.eplus.rs\/en\/brend-arhitektura\/\" target=\"_blank\" rel=\"noreferrer noopener\">brend arhitekture<\/a> &#8211; va\u017ena odluka je pod kojim brend(ovima) \u0107ete nastupati. Nedostatak pa\u017enje i poverenja u oglasne poruke, kao i sve ve\u0107a zahtevnost potro\u0161a\u010da predstavljaju velike izazove koje treba re\u0161avati sa stru\u010dnjacima za te oblasti. Dana\u0161njeg potro\u0161a\u010da je sve te\u017ee impresionirati. Zbog toga je va\u017eno da imate partnere koji \u0107e vam pomo\u0107i da savladate izazove i otklju\u010daju vam put ka uspehu\u201c<\/em> &#8211; rekao je Ivanovi\u0107 u okviru svog izlaganja.<\/p>\n\n\n\n<figure class=\"wp-block-gallery columns-3 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/VIK_6384_resize-1024x683.jpg\" alt=\"\" data-id=\"2197\" data-full-url=\"https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/VIK_6384_resize.jpg\" data-link=\"https:\/\/www.eplus.rs\/nastup-na-regionalnim-trzistima\/vik_6384_resize\/\" class=\"wp-image-2197\" srcset=\"https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/VIK_6384_resize-1024x683.jpg 1024w, https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/VIK_6384_resize-600x400.jpg 600w, 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https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/sk1-768x576.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure><\/li><\/ul><\/figure>\n\n\n\n<figure class=\"wp-block-gallery columns-3 is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit05.png\" alt=\"\" data-id=\"2172\" data-full-url=\"https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit05.png\" data-link=\"https:\/\/www.eplus.rs\/nastup-na-regionalnim-trzistima\/mk2025summit05\/\" class=\"wp-image-2172\" srcset=\"https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit05.png 800w, https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit05-600x450.png 600w, https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit05-768x576.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit06.png\" alt=\"\" data-id=\"2177\" data-full-url=\"https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit06.png\" data-link=\"https:\/\/www.eplus.rs\/nastup-na-regionalnim-trzistima\/mk2025summit06\/\" class=\"wp-image-2177\" srcset=\"https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit06.png 800w, https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit06-600x450.png 600w, https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit06-768x576.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"578\" src=\"https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit07.jpg\" alt=\"\" data-id=\"2178\" data-full-url=\"https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit07.jpg\" data-link=\"https:\/\/www.eplus.rs\/nastup-na-regionalnim-trzistima\/mk2025summit07\/\" class=\"wp-image-2178\" srcset=\"https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit07.jpg 800w, https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit07-600x434.jpg 600w, https:\/\/www.eplus.rs\/wp-content\/uploads\/2021\/11\/mk2025summit07-768x555.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure><\/li><\/ul><\/figure>","protected":false},"excerpt":{"rendered":"<p>Direktor na\u0161e agencije, Stefan Ivanovi\u0107 &nbsp;je bio je u\u010desnik i govornik na me\u0111unarodnoj konferenciji Macedonia2025, koja je najzna\u010dajniji poslovni skup u ovoj zemlji. Konferencija je posve\u0107ena oblikovanju budu\u0107nosti i davanju usmerenja za razvoj Severne Makedonije. Ovogodi\u0161nji skup Macedonia 2025 otvorio je Predsednik Republike Severne Makedonije Stevo Pendarovski, a govornici su bili \u010dlanovi Vlade, najzna\u010dajniji privrednici [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2176,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[134],"tags":[],"class_list":["post-2171","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-treninzi-obuke-i-coaching"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - 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