{"id":4943,"date":"2026-09-20T18:19:22","date_gmt":"2026-09-20T16:19:22","guid":{"rendered":"https:\/\/www.eplus.rs\/?page_id=4943"},"modified":"2026-10-06T09:56:48","modified_gmt":"2026-10-06T07:56:48","slug":"od-potencijala-do-prodaje-online-program","status":"publish","type":"page","link":"https:\/\/www.eplus.rs\/en\/od-potencijala-do-prodaje-online-program\/","title":{"rendered":"From potential to sale \u2013 Online program"},"content":{"rendered":"
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\n\t\t\t\t\t\t\t\t\t\n\n\n \n \n OD POTENCIJALA DO PRODAJE – Praktikum za menad\u017eere<\/title>\n <style>\n * {\n margin: 0;\n padding: 0;\n box-sizing: border-box;\n }\n \n body {\n font-family: 'Segoe UI', Tahoma, Geneva, Verdana, sans-serif;\n line-height: 1.6;\n color: #2c3e50;\n background: #f8f9fa;\n }\n \n .hero {\n background: linear-gradient(135deg, #1e3c72 0%, #2a5298 100%);\n color: white;\n padding: 80px 20px;\n text-align: center;\n }\n \n .hero h1 {\n font-size: 3.1em;\n margin-bottom: 20px;\n font-weight: 700;\n letter-spacing: -1px;\n color: white !important;\n }\n \n .hero .subtitle {\n font-size: 1.3em;\n margin-bottom: 30px;\n opacity: 0.95;\n max-width: 800px;\n margin-left: auto;\n margin-right: auto;\n }\n \n .hero .credentials {\n font-size: 1.1em;\n margin-bottom: 40px;\n opacity: 0.9;\n font-style: italic;\n }\n \n .hero .timing-info {\n background: rgba(255,255,255,0.15);\n padding: 20px 30px;\n border-radius: 10px;\n margin: 25px auto;\n max-width: 700px;\n 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border-left: 5px solid #ffc107;\n }\n \n .final-cta {\n text-align: center;\n padding: 60px 20px;\n background: linear-gradient(135deg, #1e3c72 0%, #2a5298 100%);\n color: white;\n border-radius: 10px;\n margin: 40px 0;\n }\n \n .final-cta h2 {\n color: white;\n font-size: 2.3em;\n margin-bottom: 20px;\n }\n \n .final-cta p {\n font-size: 1.25em;\n margin-bottom: 30px;\n opacity: 0.95;\n }\n \n @media (max-width: 768px) {\n .hero h1 {\n font-size: 2em;\n }\n \n .hero .subtitle {\n font-size: 1.1em;\n }\n \n .container {\n padding: 12px;\n }\n \n .section {\n padding: 28px 18px;\n }\n \n .section h2 {\n font-size: 1.7em;\n margin-bottom: 20px;\n }\n \n .section p {\n font-size: 1em;\n margin-bottom: 15px;\n line-height: 1.6;\n }\n \n .truth-bomb {\n padding: 20px 16px;\n font-size: 1.05em;\n line-height: 1.5;\n }\n \n .benefits {\n padding: 22px 18px;\n }\n \n .benefits h3 {\n font-size: 1.25em;\n margin-bottom: 12px;\n }\n \n .benefits li {\n font-size: 0.95em;\n padding: 7px 0;\n padding-left: 22px;\n line-height: 1.4;\n }\n \n .trainer-content h3 {\n font-size: 1.5em;\n }\n \n .trainer-content p {\n font-size: 1em;\n line-height: 1.5;\n margin-bottom: 10px;\n }\n \n .positions-list {\n padding: 5px 18px;\n }\n \n .positions-list li {\n padding: 12px 0;\n font-size: 1em;\n }\n \n .pmodules-grid {\n grid-template-columns: 1fr;\n gap: 18px;\n }\n \n .pmodule {\n padding: 18px;\n }\n \n .pmodule-desc, .pmodule-result {\n font-size: 0.9em;\n }\n \n .bonus-section {\n padding: 18px;\n }\n \n .bonus-section li {\n font-size: 0.92em;\n padding-left: 22px;\n line-height: 1.4;\n }\n \n .pricing-cards {\n grid-template-columns: 1fr;\n }\n \n .pricing-card {\n padding: 22px 18px;\n }\n \n .pricing-card li {\n padding-left: 22px;\n font-size: 0.9em;\n }\n \n .pricing-card.featured {\n transform: scale(1);\n }\n \n .trainer-section {\n flex-direction: column;\n text-align: center;\n padding: 25px 16px;\n }\n \n .trainer-image {\n width: 140px;\n height: 140px;\n }\n \n .gallery-item img {\n height: 200px;\n }\n }\n <\/style>\n<\/head>\n<body>\n <div class=\"hero\">\n <h1>FROM POTENTIAL TO SALE<\/h1>\n <div class=\"subtitle\">Practical online program for directors and managers of sales, marketing, and categories in small and medium-sized companies within the manufacturing, FMCG, B2B sales, retail, and pharmaceutical industries.<\/div>\n <div class=\"credentials\">The program is led by Stefan Ivanovi\u0107, Director of the ePlus Marketing Center, with years of experience in managing teams that developed leading brands in the region.<\/div>\n \n <div class=\"timing-info\">\n <strong>\u23f0 Online modules<\/strong> \u2013 from your office, adapted to the participants' working hours<br>\n <strong>\ud83d\udd50 Time of the event:<\/strong> 10:30 \u2013 13:30, every other Thursday (4 modules)<br>\n <strong>Individual online consultations<\/strong> with the trainer, for all program participants<br>\n <strong>\ud83c\udf93 All participants receive an Official Certificate of Attendance<\/strong>\n <\/div>\n \n <div class=\"date-info-badge\">\ud83d\udcc5 The program starts on Thursday, October 22, 2026.<\/div><br>\n \n <a href=\"https:\/\/forms.gle\/zF8HznA6UHEpfqT99\" target=\"_blank\" class=\"cta-button pulse-button\">Book your spot<\/a>\n <\/div>\n\n <div class=\"container\">\n <!-- NAPOMENA: ovde ide nova slika (grupa poslovnih ljudi, plava pozadina) - po\u0161aljite URL da je ubacim -->\n <img decoding=\"async\" src=\"https:\/\/www.eplus.rs\/wp-content\/uploads\/2026\/09\/od_potencijala_do_prodaje.png\" alt=\"OD POTENCIJALA DO PRODAJE - Praktikum za menad\u017eere\" class=\"program-image\">\n \n <div class=\"section\">\n <h2>Systematic approach to sales growth and profitability<\/h2>\n \n <div class=\"truth-bomb\">\n Sales and profitability rarely grow by accident. Companies that systematically manage their offering, positioning, and pricing achieve measurably better results than competitors that leave these decisions to chance.\n <\/div>\n\n <p>Starting from October 22, 2026, we are organizing online workshops for sales managers, marketing managers, and product and service category managers. <strong>FROM POTENTIAL TO SALE<\/strong>. The program is designed so that managers apply the tools directly <strong>on the current case of my company<\/strong>, with the support of the coach.<\/p>\n\n <div class=\"benefits\">\n <h3>Through 4 connected workshops, you work on an example from your company and simultaneously develop:<\/h3>\n <ul>\n <li>Identifying opportunities for sales and profitability improvement<\/li>\n <li>Priorities for the development of assortment, products, or services<\/li>\n <li>Clear arguments why customers choose your offer<\/li>\n <li>Guidelines for Managing Prices, Promotions, and Commercial Terms<\/li>\n <li>Clear guidelines for brand development<\/li>\n <li>Individual coaching sessions with a trainer regarding your company's developing program<\/li>\n <\/ul>\n <\/div>\n <\/div>\n\n <div class=\"trainer-section\">\n <img decoding=\"async\" src=\"https:\/\/www.eplus.rs\/wp-content\/uploads\/2020\/04\/stefan.png\" alt=\"Stefan Ivanovi\u0107\" class=\"trainer-image\">\n <div class=\"trainer-content\">\n <h3>About the lecturer<\/h3>\n <p><strong>Stefan Ivanovi\u0107<\/strong> I have experience in leadership positions (Director, COO, Director of Sales, Marketing, Export, Development) for brands <strong>Doncaf\u00e9<\/strong>, <strong>Centroproizvod<\/strong>, <strong>Nestl\u00e9 Ice Cream<\/strong> i <strong>Jason<\/strong>, as well as in <strong>DDB Worldwide<\/strong> \u2013 leading global marketing agency, where he served as the regional director for the CEE region.<\/p>\n <p>He has collaborated with brands such as <strong>McDonald\u2019s, Audi, Pivara Skopje, Mercator-Idea-Roda, Maxi<\/strong> and to many others. For the past 15 years, he has been the director of the ePlus Marketing Center, working as a trainer and consultant for the development of market competitiveness, brands, and sales.<\/p>\n <p style=\"margin-top: 20px;\">\n <a href=\"https:\/\/www.linkedin.com\/in\/stefan-ivanovic-20164518\/\" target=\"_blank\" style=\"color: #0077b5; text-decoration: none; font-weight: 600; margin-right: 20px;\">LinkedIn profile<\/a>\n <a href=\"https:\/\/www.eplus.rs\/en\/stefan-ivanovic\/\" target=\"_blank\" style=\"color: #2a5298; text-decoration: none; font-weight: 600;\">\ud83d\udd17 Complete biography and references<\/a>\n <\/p>\n <\/div>\n <\/div>\n\n <div class=\"section\">\n <h2>Who is the program intended for?<\/h2>\n <p style=\"text-align: center; font-size: 1.2em; color: #2a5298; font-weight: 600;\">To managers participating in decisions regarding offerings, market presence, and pricing:<\/p>\n \n <div class=\"positions-list\">\n <ul>\n <li>\u2713 To the directors<\/li>\n <li>\u2713 To Sales Managers and KAMs<\/li>\n <li>\u2713 To marketing and brand managers<\/li>\n <li>\u2713 To category managers<\/li>\n <li>\u2713 To product managers<\/li>\n <li>\u2713 To middle and upper management<\/li>\n <\/ul>\n <\/div>\n <\/div>\n\n <div class=\"section\">\n <h2>Program modules<\/h2>\n <p style=\"text-align: center; font-size: 1.15em; color: #7f8c8d; margin-bottom: 10px;\">4 online workshops | Every other Thursday | 10:30 \u2013 13:30<\/p>\n \n <div style=\"background: #e8f4f8; padding: 20px; border-radius: 10px; border-left: 5px solid #3498db; margin-bottom: 20px;\">\n <p style=\"margin: 0; font-size: 1.05em; color: #2c3e50;\"><strong>\ud83d\udca1 Flexibility:<\/strong> It is not mandatory to attend all modules \u2013 you can choose individual modules according to your needs. The best value and most favorable price per module is offered by the complete program.<\/p>\n <\/div>\n \n <div class=\"pmodules-grid\">\n <div class=\"pmodule pmodule-blue\">\n <div class=\"pmodule-header\">\n <span class=\"pmodule-num\">01<\/span>\n <div>\n <h3>Growth and profit potentials<\/h3>\n <p class=\"pmodule-question\">Where is it worth focusing attention and resources?<\/p>\n <div class=\"pmodule-date\">10\/22\/2026 (Thursday) | 10:30-13:30<\/div>\n <\/div>\n <\/div>\n <p class=\"pmodule-desc\">We analyze the market, customers, products, services, and sales channels. We identify opportunities for business improvement and evaluate their significance, feasibility, and required resources.<\/p>\n <p class=\"pmodule-result\"><strong>Result:<\/strong> potential map and priority selection.<\/p>\n <\/div>\n \n <div class=\"pmodule pmodule-orange\">\n <div class=\"pmodule-header\">\n <span class=\"pmodule-num\">02<\/span>\n <div>\n <h3>Assortment, products and services<\/h3>\n <p class=\"pmodule-question\">What to develop, what to change, and how to grow?<\/p>\n <div class=\"pmodule-date\">November 5, 2026 (Thursday) | 10:30\u201313:30<\/div>\n <\/div>\n <\/div>\n <p class=\"pmodule-desc\">We are considering the roles of products and services in the offering: what attracts customers, what contributes to revenue, where gaps exist, and what wastes resources unnecessarily. We are connecting customer needs with the breadth and structure of the assortment.<\/p>\n <p class=\"pmodule-result\"><strong>Result:<\/strong> concrete improvement plan.<\/p>\n <\/div>\n \n <div class=\"pmodule pmodule-green\">\n <div class=\"pmodule-header\">\n <span class=\"pmodule-num\">03<\/span>\n <div>\n <h3>Positioning and brand<\/h3>\n <p class=\"pmodule-question\">Why would a customer choose you?<\/p>\n <div class=\"pmodule-date\">19.11.2026. (Thursday) | 10:30-13:30<\/div>\n <\/div>\n <\/div>\n <p class=\"pmodule-desc\">We determine what is important to YOUR customer, how they choose, and how to make your offer recognizable and relevant. We shape messages and arguments for communication and at the point of purchase.<\/p>\n <p class=\"pmodule-result\"><strong>Result:<\/strong> clear guidelines for sales pitch and marketing communication.<\/p>\n <\/div>\n \n <div class=\"pmodule pmodule-yellow\">\n <div class=\"pmodule-header\">\n <span class=\"pmodule-num\">04<\/span>\n <div>\n <h3>Prices \u2013 mathematics and psychology<\/h3>\n <p class=\"pmodule-question\">How to manage prices efficiently?<\/p>\n <div class=\"pmodule-date\">December 3, 2026 (Thursday) | 10:30 AM - 1:30 PM<\/div>\n <\/div>\n <\/div>\n <p class=\"pmodule-desc\">We are correlating prices, sales volume, and profit. We are considering pricing positioning, discounts, promotions, and commercial terms, as well as their impact on business results.<\/p>\n <p class=\"pmodule-result\"><strong>Result:<\/strong> clear guidelines for pricing strategies and commercial policy.<\/p>\n <\/div>\n <\/div>\n <\/div>\n\n <div class=\"gallery-section\">\n <h2>What our workout looks like<\/h2>\n <p style=\"text-align: center; font-size: 1.2em; color: #7f8c8d; margin-bottom: 20px;\">We use state-of-the-art digital tools to provide participants of online modules with the same level of interactivity as in-person training.<\/p>\n <div class=\"gallery-grid\">\n <div class=\"gallery-item\">\n <img decoding=\"async\" src=\"https:\/\/www.eplus.rs\/wp-content\/uploads\/2024\/08\/viber_slika_2024-08-01_12-37-03-802.jpg\" alt=\"Radionica - polaznici\">\n <\/div>\n <div class=\"gallery-item\">\n <img decoding=\"async\" src=\"https:\/\/www.eplus.rs\/wp-content\/uploads\/2026\/01\/Clip.jpg\" alt=\"Radionica - grupni rad\">\n <\/div>\n <div class=\"gallery-item\">\n <img decoding=\"async\" src=\"https:\/\/www.eplus.rs\/wp-content\/uploads\/2025\/07\/IMG_3797.jpg\" alt=\"Radionica - prakti\u010dan rad\">\n <\/div>\n <\/div>\n <\/div>\n\n <div class=\"pricing-section\">\n <h2>Prices and benefits<\/h2>\n <p style=\"text-align: center; font-size: 1.05em; opacity: 0.9; margin-bottom: 30px;\">Prices stated in dinars apply to payments from Serbia, prices in euros to clients from the region.<\/p>\n \n <div class=\"pricing-cards\">\n <div class=\"pricing-card muted\">\n <h3>Single module<\/h3>\n <div class=\"price\">36,000 dinars <small>or<\/small><br>299\u20ac<\/div>\n <div class=\"price-note\" style=\"font-size: 1.05em; font-weight: 600; opacity: 1;\">1 per person, for 1 module<\/div>\n <p style=\"margin-top: 15px; font-size: 0.95em; color: #7f8c8d;\">If you do not want to follow the whole program, you can choose the modules that you currently need the most.<\/p>\n <ul>\n <li>Elective module<\/li>\n <li>All practical materials<\/li>\n <li>Certificate of Attendance<\/li>\n <\/ul>\n <a href=\"https:\/\/forms.gle\/zF8HznA6UHEpfqT99\" target=\"_blank\" style=\"display: block; margin-top: 15px; padding: 12px; background: #1e3c72; color: white !important; text-decoration: none; border-radius: 8px; font-weight: 700; text-align: center;\">Log in<\/a>\n <\/div>\n \n <div class=\"pricing-card featured\">\n <div class=\"promo-badge\">SAVE \u20ac400 \/ 48,000 RSD<\/div>\n <h3>Full program \u2013 price per module<\/h3>\n <div class=\"price\" style=\"background: #f1c40f; color: #1e3c72; display: inline-block; padding: 12px 24px; border-radius: 10px;\">24,000 RSD <small>or<\/small><br>199\u20ac<\/div>\n <div class=\"price-note\" style=\"font-size: 1.05em; font-weight: 600; opacity: 1;\">one person at a time, one module at a time<\/div>\n <div style=\"font-size: 0.95em; margin-top: 15px; opacity: 0.85; text-decoration: line-through;\">Per item: \u20ac1,196 \/ 144,000 RSD<\/div>\n <div style=\"font-size: 1.15em; margin-top: 8px; margin-bottom: 15px; font-weight: 800; background: #eef2fb; color: #1e3c72; padding: 14px; border-radius: 8px;\">Total for all 4 modules: \u20ac796 or 96,000 RSD<\/div>\n <a href=\"https:\/\/forms.gle\/TEm4snWbEBXepJ6W9\" target=\"_blank\" class=\"installment-highlight\" style=\"text-decoration: none; cursor: pointer;\">\ud83d\udcb3 Payment in 4 installments \u2013 before each module<\/a>\n <ul>\n <li>All 4 program modules<\/li>\n <li>Individual consultations with a trainer<\/li>\n <li>All practical materials<\/li>\n <li>Certificate of Attendance<\/li>\n <li>If after the first module you assess that the program is not for you, we will refund your payment.<\/li>\n <\/ul>\n <a href=\"https:\/\/forms.gle\/zF8HznA6UHEpfqT99\" target=\"_blank\" style=\"display: block; margin-top: 15px; padding: 12px; background: #e74c3c; color: white !important; text-decoration: none; border-radius: 8px; font-weight: 700; text-align: center;\">Log in<\/a>\n <\/div>\n <\/div>\n \n <div class=\"bonus-section\">\n <h3>Payment terms<\/h3>\n <ul>\n <li>The stated price in dinars is a net amount and the legally prescribed VAT is added to it. Prices in euros are intended for clients outside the territory of Serbia.<\/li>\n <li>Payment is in installments, before each individual module, no later than 48 hours before the start of the module<\/li>\n <li>For multiple participants from the same company, request a team quote<\/li>\n <\/ul>\n <\/div>\n \n <div class=\"urgency-note\" style=\"margin-top: 30px;\">\n \u2139\ufe0f The number of seats in the group is limited for the sake of work quality and individual consultations. Applications are accepted on a first-come, first-served basis.\n <\/div>\n <\/div>\n\n <div class=\"final-cta\">\n <h2>Pretvorite potencijal u merljiv rezultat.<\/h2>\n <p>Prijavite se na praktikum <strong>FROM POTENTIAL TO SALE<\/strong> i primenite alate direktno na primeru va\u0161e kompanije.<\/p>\n <a href=\"https:\/\/forms.gle\/zF8HznA6UHEpfqT99\" target=\"_blank\" class=\"cta-button\">Prijavite se sada<\/a>\n <\/div>\n <\/div>\n<\/body>\n<\/html>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>OD POTENCIJALA DO PRODAJE – Praktikum za menad\u017eere OD POTENCIJALA DO PRODAJE Prakti\u010dan online program za direktore i menad\u017eere prodaje, marketinga i kategorija malih i srednjih kompanija u industrijama proizvodnje, FMCG, B2B prodaji, maloprodaji i farmaciji. Program vodi Stefan Ivanovi\u0107, direktor ePlus Marketing Centra, sa dugogodi\u0161njim iskustvom rukovo\u0111enja timovima koji su razvijali vode\u0107e brendove u […]<\/p>\n","protected":false},"author":1,"featured_media":4940,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"footnotes":""},"class_list":["post-4943","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Od potencijala do prodaje – Online program - ePlus Marketing Centar<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.eplus.rs\/en\/od-potencijala-do-prodaje-online-program\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Od potencijala do prodaje – Online program - ePlus Marketing Centar\" \/>\n<meta property=\"og:description\" content=\"OD POTENCIJALA DO PRODAJE – Praktikum za menad\u017eere OD POTENCIJALA DO PRODAJE Prakti\u010dan online program za direktore i menad\u017eere prodaje, marketinga i kategorija malih i srednjih kompanija u industrijama proizvodnje, FMCG, B2B prodaji, maloprodaji i farmaciji. Program vodi Stefan Ivanovi\u0107, direktor ePlus Marketing Centra, sa dugogodi\u0161njim iskustvom rukovo\u0111enja timovima koji su razvijali vode\u0107e brendove u […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.eplus.rs\/en\/od-potencijala-do-prodaje-online-program\/\" \/>\n<meta property=\"og:site_name\" content=\"ePlus Marketing Centar\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/eplusmarketingcentar\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-06T07:56:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.eplus.rs\/wp-content\/uploads\/2026\/09\/od_potencijala_do_prodaje.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1666\" \/>\n\t<meta property=\"og:image:height\" content=\"833\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@ePlus_Marketing\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.eplus.rs\\\/od-potencijala-do-prodaje-online-program\\\/\",\"url\":\"https:\\\/\\\/www.eplus.rs\\\/od-potencijala-do-prodaje-online-program\\\/\",\"name\":\"Od potencijala do prodaje – Online program - ePlus Marketing Centar\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.eplus.rs\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.eplus.rs\\\/od-potencijala-do-prodaje-online-program\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.eplus.rs\\\/od-potencijala-do-prodaje-online-program\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.eplus.rs\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/od_potencijala_do_prodaje.png\",\"datePublished\":\"2026-09-20T16:19:22+00:00\",\"dateModified\":\"2026-10-06T07:56:48+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.eplus.rs\\\/od-potencijala-do-prodaje-online-program\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.eplus.rs\\\/od-potencijala-do-prodaje-online-program\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.eplus.rs\\\/od-potencijala-do-prodaje-online-program\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.eplus.rs\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/od_potencijala_do_prodaje.png\",\"contentUrl\":\"https:\\\/\\\/www.eplus.rs\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/od_potencijala_do_prodaje.png\",\"width\":1666,\"height\":833},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.eplus.rs\\\/od-potencijala-do-prodaje-online-program\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.eplus.rs\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Od potencijala do prodaje – Online program\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.eplus.rs\\\/#website\",\"url\":\"https:\\\/\\\/www.eplus.rs\\\/\",\"name\":\"ePlus Marketing Centar\",\"description\":\"Centar za marketing i prodajne strategije ePlus Marketing Centar d.o.o. 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